Thoughtful Branding and Design to Grow Your Business with Confidence.

Visual design that brings clarity, strategy, and impact to your brand, delivering measurable results.

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WEB DESIGN
UX/UI DESIGN
BRANDING
MARKETING
SPATIAL DESIGN
WEB DESIGN
UX/UI DESIGN
BRANDING
MARKETING
SPATIAL DESIGN
WEB DESIGN
UIX/UI DESIGN
BRANDING
MARKETING
SPATIAL DESIGN
WEB DESIGN
UIX/UI DESIGN
BRANDING
SPATIAL DESIGN
MARKETING
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my work
About Me

Designer, mother, and problem-solver with a grounded, collaborative approach to creative work.

MORE ABOUT ME

I'm Stef, a designer based in Southern NH, that specializes in branding, website design, and marketing materials for small businesses and entrepreneurs. I work closely with clients to create thoughtful, well-structured design that balances usability and aesthetics—so your business not only looks good, but feels cohesive and easy to navigate.

My Services

UX/UI

Intuitive, user-centered digital experiences built for clarity, ease of use, and real behavior.

User-focused website redesign for improved navigation

Web Design

Clean, user-friendly websites designed to clearly communicate what you do and convert visitors into clients

webflow website redesign for clear user flow

BRANDING

Visual identities that create consistency and build trust across every touchpoint

Custom logo design for small business brand identity

MARKETING

Supporting assets that keep your brand cohesive and professional both online and in print.

Brand identity design including logo, colors, and typography

SPATIAL DESIGN

Thoughtful spatial layouts focused on flow, function, and visual cohesion in physical spaces.

Thoughtful and practical spatial layout and design

“Stef created a website for me that I truly could not have imagined on my own. She found a way to capture my personality, my brand, and the heart of my work in a way that feels completely me. I remember looking at the final site and thinking, ‘This is it.’ Beyond the design itself, she was steady, and deeply committed throughout the process. I love my website.”

Heather Hester

HEATHER HESTER

“Stef designed my logo quickly and thoughtfully, without sacrificing quality or intention. She understood what I was looking for right away and delivered a final design that felt clean, professional, and aligned with my brand. The process was efficient and easy, and the result was exactly what I needed.”

Sarah Wolf

WOLF EDUCATIONAL ADVISING

"Stef has supported Bountiful Farms for nearly a year across graphic design projects including a website redesign, merchandising and advertising. She is highly skilled technically, takes direction well, and consistently translates our goals into strong, effective visuals. More importantly, she is a collaborative partner who quickly understands what we want to communicate and brings thoughtful, creative concepts we hadn’t considered. Her work helped us stand out in a competitive market, and I highly recommend her."

Jeff Barton

CEO, BOUNTIFUL FARMS

“I’ve worked with Stef for years across many different branding and design projects, and she is always my first call when something needs visual clarity. She’s an exceptional creative problem solver, especially for brands that want to develop a distinct personality and clearly communicate what makes them ‘them.’ Stef is thoughtful, consistent, and deeply invested in the work, which makes her an invaluable creative partner.”

Sam Mackey

SAM MACKEY COMMUNICATIONS
User-focused website redesign for improved navigation
HEATHER HESTER

Website Redesign for Heather Hester

Heather Hester, a speaker, writer, podcast host and bridge builder, needed a  ground-up brand and website redesign for her growing business.

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VIEW LIVE SITE
GENSYNC

Landing Page for GenSync

GenSync, a newly established company that partners with leaders, managers and HR to bridge the generational communication gap in the workplace, needed a landing page for phase 1 of their brand launch.

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VIEW LIVE SITE
Webflow landing page design for startup brand
Marketing-focused website design with clear user flow
BOUNTIFUL FARMS

Website Redesign for Bountiful Farms

Bountiful Farms, one of the most respected cannabis brands in New England, needed a website redesign as they shifted from the medicinal market into the recreational space.

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VIEW LIVE SITE
PROPOSED RESIDENTIAL PLAN

Spatial Design for First Floor Renovation

What began as a practical challenge while redesigning for my own home, ultimately led me to add spatial design to my range of services, where precision, scale, and construction detail are just as important as aesthetics and flow.

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user-focused app ui/ux design
Rx Green technologies

UI Designer of Mobile App Interface

Rx Green, a commercial cannabis grow supplier, needed a mobile app that gives growers clear, on-demand access to cultivation guidance and calculations to support better decision-making.

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Custom logo designs for brand identities
VARIOUS CLIENTS

Logo Designs for Various Clients

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hifi hash

Brand Identity for Hifi Hash

HiFi Hash, a new brand in the cannabis market, needed a visual identity built entirely from the ground up for their launch.

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Featured Projects
Let's Work Together

Have a project in mind or just getting started? I’d love to hear about it.

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Graphic Designer based in New Hampshire offering logo design, branding, and website design on Squarespace, Webflow, and WordPress.
stef@stefaniefletcher.com
603.540.8638
© 2026 Stefanie Fletcher