I built the packaging system from a series of online menu graphics previously created for Bountiful Farms. Each graphic featured a distinct Boston-inspired visual direction, which became the foundation for each Blends variety. I adapted the artwork for physical packaging, incorporating the existing Blends typography, color system, and brand elements while balancing bold visuals with required product and compliance information.
The six designs created a distinct, cohesive packaging collection that gave each Blends variety its own personality while maintaining a unified product-line identity. The final packaging extended the established digital artwork into a bold, recognizable physical identity for the new Blends line.